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Issue Dynamics Partners with Mobile Accord

Mobile Fundraising and Outreach Experts Sign On with D.C. Public Affairs/Internet Strategy Firm

Washington, DC (June 28, 2006)  -- Samuel A. Simon, President of Washington, DC-based public affairs and internet strategic consulting firm Issue Dynamics, Inc. (IDI) has announced that IDI will now provide its clients with cutting edge mobile communications and fundraising tools following its new partnership with Denver-based Mobile Accord, Inc. IDI is the first public affairs firm in DC to offer Mobile Accord's services to its clients.

According to Dan Weaver, Mobile Accord’s Chief Operating Officer, “This unique partnership allows us to provide clients with a new way to accelerate their fundraising and advocacy activities by tapping into IDI’s grassroots strategic strength and Mobile Accord’s technology and mobile marketing expertise.”

The addition of Mobile Accord’s services will enable IDI to provide its clients with new and emerging marketing options. “The mobile phone is the one device that over 200 million Americans are never without, offering unparallel reach.  With this technology, our clients can inform their constituents at a moment’s notice of key policies and issues, collect data via mobile polls, and even receive donations through the use of text messaging,” Simon said.

The new suite of services includes a full range of turnkey mobile applications such as permission-based bulk text messaging, voting, sweepstakes, petitions, donations, and downloadable mobile content such as ringtones and wallpapers.

In addition, Simon explained, IDI will now be able to tie-in mobile communications techniques with other forms of communication such as print ads and direct mail giving its clients’ campaigns a new level of interactivity.

Simon stated: “Once again, Issue Dynamics is on the forefront of integrating emerging technology and strategy into public affairs campaigns.  Our new relationship with Mobile Accord means our clients now have a new tool at their disposal to help them recruit more supporters, raise more funds and mobilize the public around the issues that matter to them.”

About Issue Dynamics Inc.

Issue Dynamics Inc. (IDI) is a Washington, D.C.-based public affairs firm which has connected voices for action for more than 20 years. Proven success in aligning allies to move issues forward for a client’s victory is what sets IDI apart. IDI creates strategic,  win-win collaborations that make a difference. IDI serves as a relationship broker, integrates online strategies and public affairs expertise, creating campaigns that win.

About Mobile Accord, Inc.

Denver-based Mobile Accord, Inc. provides turnkey tools for organizations to leverage the power of mobile technology using SMS (text messaging), PSMS (premium SMS), and mobile content (ringtones, wallpapers, etc.).  With connectivity to all major North American wireless carriers Mobile Accord offers its clients a reach of nearly 200 million mobile phone subscribers.  Mobile Accord can easily make any part of an organization's existing outreach efforts mobile - for example, distributing urgent action alerts, volunteer opportunities, or donation requests via text message

As the first company in the United States to offer mobile tools specifically built for non-profit organizations, Mobile Accord is unique in its ability to facilitate wireless fundraising and constituent outreach campaigns while also helping clients understand the immense power of mobile technology. The company co-chairs the Mobile Marketing Association’s Short Code Working Group and is a member of the organization’s Consumer Best Practices committee.

 


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